Spotlight On: Client Services

This month's content focus is on the Client Services domain in the LMA Body of Knowledge.

Beneath the Service: What Law Firm Clients Really Buy
Beneath the Service: What Law Firm Clients Really Buy

Beneath the Service: What Law Firm...

Beneath the Service: What Law Firm Clients Really Buy

Beneath the Service: What Law Firm Clients Really Buy

Client motivations drive buying behavior in their pursuit of a valued goal. To enhance their services, firms should focus on underlying goal facilitators and value activities to assist clients in...
LMA Members on the Move: Q3 2024
LMA Members on the Move: Q3 2024

LMA Members on the Move: Q3 2024

LMA Members on the Move: Q3 2024

LMA Members on the Move: Q3 2024

All over the world, LMA members have been making moves in the legal marketing industry. Check out who has recently started a new job and who was recently promoted.
AI and Writers: A Recipe for Success in Legal Marketing
AI and Writers: A Recipe for Success in Legal Marketing

AI and Writers: A Recipe for Success in...

AI and Writers: A Recipe for Success in Legal Marketing

AI and Writers: A Recipe for Success in Legal Marketing

After a New York Times article cited a study indicating people couldn't distinguish between real restaurant reviews and AI-generated ones, writers have raised concerns about being...
Michelle Calcote King
  
Navigating the AI Revolution: What You Need to Know if Your Marketing Agency Uses AI
2024 BoK Refresh
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Browse the latest from LMA


Beneath the Service: What Law Firm Clients Really Buy
 
Beneath the Service: What Law Firm Clients Really Buy
October 15, 2024 | 9-minute read
Client ServicesProject ManagementProcess Improvement, Business of Law
LMA Members on the Move: Q3 2024
 
LMA Members on the Move: Q3 2024
October 03, 2024 | 1-minute read
Marketing Management and LeadershipContent TypeArticle, Communications
AI and Writers: A Recipe for Success in Legal Marketing
 
AI and Writers: A Recipe for Success in Legal Marketing
September 26, 2024 | 6-minute read
Technology Management, Communications
Maximizing Potential: A Client-Centric Approach for Relationship Growth
 
Maximizing Potential: A Client-Centric Approach for Relationship Growth
September 19, 2024 | 5-minute read
Client ServicesProcess Improvement, Business of Law
Career Crossroads: Strategies for Growth and Success
 
Career Crossroads: Strategies for Growth and Success
September 12, 2024 | 26-minute episode
Marketing Management and LeadershipFirm Organizational Structure and DynamicsContent TypePodcastContent Level: Essential, Business of Law
Research for Free: A Treasure Trove of Open Access Research Tools for Better Client Relationships
 
Research for Free: A Treasure Trove of Open Access Research Tools for Better Client Relationships
September 05, 2024 | 6-minute read
Client Services, Business Development