Spotlight On: Technology Management

This month's content focus is on the Technology Management domain in the LMA Body of Knowledge.

Your Team Isn’t the Problem. Your Operating Model Is.
Your Team Isn’t the Problem. Your Operating Model Is.

Your Team Isn’t the Problem. Your Operating Model Is.

Your Team Isn’t the Problem. Your Operating Model Is.
 

Your Team Isn’t the Problem. Your Operating Model Is.

Joel Wirchin
June 17, 2026 | 6-minute read
A Practical Framework for Optimizing Your Firm's Content for AI Answer Engines
A Practical Framework for Optimizing Your Firm's Content for AI Answer Engines

A Practical Framework for Optimizing Your Firm's Content for AI Answer Engines

A Practical Framework for Optimizing Your Firm's Content for AI Answer Engines
 

A Practical Framework for Optimizing Your Firm's Content for AI Answer Engines

Monica Malcotti
June 08, 2026 | 6-minute read
The Growth Department: Why Legal Marketers Belong at the Strategy Table
The Growth Department: Why Legal Marketers Belong at the Strategy Table

The Growth Department: Why Legal Marketers Belong at the Strategy Table

The Growth Department: Why Legal Marketers Belong at the Strategy Table
 

The Growth Department: Why Legal Marketers Belong at the Strategy Table

Marci Taylor, Alessandra Almeida Jones
May 27, 2026 | 34-minute episode
2024 BoK Refresh
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Your Team Isn’t the Problem. Your Operating Model Is.
 
Your Team Isn’t the Problem. Your Operating Model Is.
By Joel Wirchin
June 17, 2026 | 6-minute read
Marketing Management and LeadershipFirm Organizational Structure and DynamicsProject and Program Management, Business of Law
A Practical Framework for Optimizing Your Firm's Content for AI Answer Engines
 
A Practical Framework for Optimizing Your Firm's Content for AI Answer Engines
By Monica Malcotti
June 08, 2026 | 6-minute read
Website Design and ContentTechnology ManagementAnalytics and SEO, Communications
The Growth Department: Why Legal Marketers Belong at the Strategy Table
 
The Growth Department: Why Legal Marketers Belong at the Strategy Table
By Marci Taylor, Alessandra Almeida Jones
May 27, 2026 | 34-minute episode
Message and Strategy PlanningMarketing Management and Leadership, Business of Law
AEO: What Legal Marketers Need to Know, Beyond Digital Roles
 
AEO: What Legal Marketers Need to Know, Beyond Digital Roles
By Merc Smith
May 19, 2026 | 5-minute read
Website Design and ContentTechnology ManagementAnalytics and SEO, Communications
‘Who’s On Your Board?’: Reflections From LMA26
 
‘Who’s On Your Board?’: Reflections From LMA26
By LMA International
May 11, 2026 | 5-minute read
Marketing Management and Leadership, Communications
The Art of Communication: How Parenting Skills Translate to Building Influence in Your Firm
 
The Art of Communication: How Parenting Skills Translate to Building Influence in Your Firm
By Danielle Smith
May 06, 2026 | 5-minute read
CommunicationsWritten and Oral Communication SkillsMessage and Strategy PlanningManagement of Individual PersonnelDepartment Management and MotivationContent TypeInfographicAdditional OptionsContent Level: EssentialFirm Size: SmallFirm Size: MediumFirm Size: Large, Marketing Management and Leadership