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Marketing Management and Leadership
Learn how to establish and effectively manage a highly functioning marketing organization through engaging with people and processes that foster collaboration and drive overall business objectives.
COMPETENCY
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Marketing Management and Leadership (138)
Management of Individual Personnel (51)
Budgeting (3)
Marketing Planning (6)
Consultant and Vendor Management (4)
Firm Organizational Structure and Dynamics (45)
Department Management and Motivation (47)
Change Management (29)
Project and Program Management (23)
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Seek, and Ye Shall Find: Uncovering New Approaches for Cross-Firm Collaboration
By Lynmarie Lane
July 31, 2025 |
5-minute read
Marketing Management and Leadership
Firm Organizational Structure and Dynamics
Business Development
Building Influence To Maximize Your Marketing Success
By Zachary Morris
July 24, 2025 |
6-minute read
Marketing Management and Leadership
Firm Organizational Structure and Dynamics
Business Development
10 Strategies To Do It All When You’re ‘The Department’
By Rachel Lufkin, Kina Thornton Frazier, Rebecca Hnatowski
July 17, 2025 |
4-minute read
Marketing Management and Leadership
Project and Program Management
Business Development
LMA Members on the Move: Q2 2025
By LMA International
June 26, 2025 |
1-minute read
Marketing Management and Leadership
Content Type
Article
Communications
LMA Members on the Move: Q1 2025
By LMA International
March 20, 2025 |
1-minute read
Marketing Management and Leadership
Content Type
Article
Communications
Celebrating Black Leaders in Legal Marketing: Elevating Voices, Building Legacies
By The LMA Diversity, Equity & Inclusion Shared Interest Group, Tahisha Fugate, MBA, Myisha Aldridge, MBA, Diana Lauritson, MBA, M.S.
February 06, 2025 |
3-minute read
Marketing Management and Leadership
Firm Organizational Structure and Dynamics
Business of Law
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