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Marketing Management and Leadership
Learn how to establish and effectively manage a highly functioning marketing organization through engaging with people and processes that foster collaboration and drive overall business objectives.
COMPETENCY
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Marketing Management and Leadership (148)
Management of Individual Personnel (54)
Budgeting (3)
Marketing Planning (6)
Consultant and Vendor Management (4)
Firm Organizational Structure and Dynamics (49)
Department Management and Motivation (50)
Change Management (30)
Project and Program Management (24)
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Your Team Isn’t the Problem. Your Operating Model Is.
By Joel Wirchin
June 17, 2026 |
6-minute read
Marketing Management and Leadership
Firm Organizational Structure and Dynamics
Project and Program Management
Business of Law
The Growth Department: Why Legal Marketers Belong at the Strategy Table
By Marci Taylor, Alessandra Almeida Jones
May 27, 2026 |
34-minute episode
Message and Strategy Planning
Marketing Management and Leadership
Content Type
Podcast
Business of Law
‘Who’s On Your Board?’: Reflections From LMA26
By LMA International
May 11, 2026 |
5-minute read
Marketing Management and Leadership
Communications
The Art of Communication: How Parenting Skills Translate to Building Influence in Your Firm
By Danielle Smith
May 06, 2026 |
5-minute read
Communications
Written and Oral Communication Skills
Message and Strategy Planning
Management of Individual Personnel
Department Management and Motivation
Content Type
Infographic
Additional Options
Content Level: Essential
Firm Size: Small
Firm Size: Medium
Firm Size: Large
Marketing Management and Leadership
The Power and Paradox of Second Chair Leadership
By LMA International
April 15, 2026 |
4-minute read
Marketing Management and Leadership
Firm Organizational Structure and Dynamics
Department Management and Motivation
Article
LMA Members on the Move: Q4 2025
By LMA International
January 02, 2026 |
1-minute read
Marketing Management and Leadership
Management of Individual Personnel
Article
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